> ## Documentation Index
> Fetch the complete documentation index at: https://docs.business.plvr.io/llms.txt
> Use this file to discover all available pages before exploring further.

# After the event

> Close out the event: reports, spending, promo results, and follow-up with your audience and followers.

## Goal

Know what happened, settle up, and bring people back for the next event.

## Checklist

**1. Review sales**

Read the [Events overview](/events/overview) and export the [Ticket report](/tickets/ticket-report).

**2. Check spending (PLVR Tap events)**

Use the [Spending report](/tap/spending-report) for vendor and item totals and settlement, and [Cashless activity](/tap/cashless-activity) for line-by-line detail.

**3. Check payment links**

Review anything paid through [Payment links](/other/payment-links).

**4. Compare promotions**

See which [Promo codes](/promotions/promo-codes), [Tracking links](/promotions/tracking-links) and [Email campaigns](/promotions/campaigns) worked.

**5. Learn about your audience**

Open [Audience](/organization/audience) to see who attended and how many return.

**6. Follow up**

Check [Followers](/events/followers) and email them with [Email campaigns](/promotions/campaigns).

**7. Close out**

Work through the [after the event guide](/guides/after-the-event).

## Who does this

The [Data team](/roles/data-team) for reports and spending, and the [Marketing team](/roles/marketing-team) for promo review and follow-up. The [Core team](/roles/core-team) signs off.

## What done looks like

* Reports are exported and vendors are settled.
* You know which channels worked.
* Followers and attendees have heard from you.
* Notes for the next event are written down.

Planning the next one? Go back to [Before the event](/phases/before).


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